Creativity and Strategic Innovation Management

Creativity and Strategic Innovation Management Goodman, Malcolm Primary Author Dingli, Sandra Additional Author mixed material bibliography New York Routledge 2013 en English 283.;p Many organisations in both the private and public sector are confronted with stiff challenges as they face rapid changes in the business environment. Understanding the causes of these changes is essential if organisations are to fashion suitable management responses. In a highly competitive and globalised scenario, business creativity provides the spark that fosters the development and implementation of innovation and organisational change. Lokasi: Ruang Koleksi Umum Rak: 4 MANAGEMENT 658.4 9780415663557 Perpustakaan Direktorat Bina Teknik Jalan dan Jembatan Direktorat Jenderal Bina Marga - Kementerian Pekerjaan Umum (NPP: 3273244A00000001) 658.4 GOO c 0000021100 My Library 005.21 GOO c creativity_and_strategic_innovation_management.jpg.jpg 20528 2016-07-12 10:52:29 2019-08-26 14:24:42 machine generated